{"id":517,"date":"2025-08-06T19:52:21","date_gmt":"2025-08-06T19:52:21","guid":{"rendered":"https:\/\/themediabees.pt\/?page_id=517"},"modified":"2025-08-14T12:36:07","modified_gmt":"2025-08-14T12:36:07","slug":"gotuk-case","status":"publish","type":"page","link":"https:\/\/themediabees.pt\/en\/case-gotuk\/","title":{"rendered":"Case Gotuk"},"content":{"rendered":"
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Case Study<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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GoTuk<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Location<\/h3>

Portugal<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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Industry<\/h3>

Transport<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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Services<\/h3>

Website & Strategy<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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Time<\/h3>

2 Months<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Introduction and challenge<\/h3>

In the heart of Lisbon, a bold idea sought to free urban mobility from the obvious, connecting the tradition of tuk-tuks with the agility of technology.

\n\nTurning that vision into a platform that not only worked, but resonated with guides and passengers, creating a unique and unforgettable experience. This isn't just a case study; it's the story of how The Media Bees helped GoTuk redefine tourist transport, positioning it as a market leader. Find out how our authentic, strategic and value-focused approach drove their success and how we can do the same for your brand.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t

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Style Guide<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Regular<\/p>\t\t\t\t<\/div>\n\t\t\t\t

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Medium<\/p>\t\t\t\t<\/div>\n\t\t\t\t

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Gilroy Font family<\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Aa Bb Cc Dd Ee Ff Gg HhIi Jj Kk Ll Mm Nn Oo PpQq Rr Ss Tt Uu Vv Ww XxYy Zz Aa Bb Cc Dd Ee Ff Gg HhIi Jj Kk Ll Mm Nn Oo PpQq Rr Ss Tt Uu Vv Ww XxYy Zz<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Category<\/h3>

Secondary<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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HEX: #1D1D1B<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Category<\/h3>

Primary<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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Category<\/h3>

White<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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What we did<\/h3>

The Strategy that Moves and Connects.At The Media Bees, we don't believe in generic solutions. GoTuk's vision was unique, and so was our strategy. We developed an integrated, surgical approach that tackled the challenges at their root and paved the way for a new era in Lisbon's urban mobility. Our intervention included:-Intuitive Experience Design (UX\/UI): We created an app and website interface that made downloading the app simple.

\n\n-Captivating Branding and Visual Identity: We developed a visual identity for the website, based on the brand's colours and logo that captured the vibrant essence of Lisbon and the modernity of GoTuk, making the brand memorable and appealing.

\n\n-Search Engine Optimisation (SEO) and AI: We implemented robust SEO strategies to ensure that GoTuk was easily found by those looking for tuk-tuk experiences in Lisbon, while also optimising for new search trends driven by AI and LLMs.\n\n

-Strategic and Persuasive Content: We created texts for the website and app that communicated the benefits of GoTuk in a clear, concise and appealing way, without falling into the obvious sales pitch, focussing on experience and authenticity.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t

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What the client didn't know but needed:<\/h3>

Where Vision Becomes Leadership.Our commitment is to real, tangible results that make you celebrate. Thanks to the strategy implemented by The Media Bees, GoTuk has not only overcome its challenges, but achieved milestones that seemed impossible, positioning itself as a benchmark in its sector. Get ready to see the power of our partnership:

\n-Exponential increase in users\n
-Improved User Experience\n
-Strengthened Brand Positioning\n
-Optimised Online Visibility<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t

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Contact:<\/h3>

+351 910 027 244<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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E-mail:<\/h3>

info@themediabees.com<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t

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Location:<\/h3>

Portugal and its surroundings. We're digital.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\u25cf What about you?<\/span>\t\t\t\t<\/div>\n\t\t\t\t
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Want Your Brand to Be the Next Success Story?<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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If GoTuk's case has inspired you and you feel that your business deserves similar (or even better!) results, don't waste any more time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/path><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tTalk to us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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The Media Bees<\/h3>

\u00a9 2020 - 2025<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Case Study GoTuk Localidade Portugal Ind\u00fastria Transporte Servi\u00e7os Website & Estrat\u00e9gia Tempo 2 Meses Introdu\u00e7\u00e3o e desafio No cora\u00e7\u00e3o de Lisboa, uma ideia ousada procurava libertar a mobilidade urbana do \u00f3bvio, conectando a tradi\u00e7\u00e3o dos tuk-tuks com a agilidade da tecnologia. Transformar essa vis\u00e3o numa plataforma que n\u00e3o s\u00f3 funcionasse, mas que ressoasse com guias […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-517","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/pages\/517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/comments?post=517"}],"version-history":[{"count":19,"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/pages\/517\/revisions"}],"predecessor-version":[{"id":542,"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/pages\/517\/revisions\/542"}],"wp:attachment":[{"href":"https:\/\/themediabees.pt\/en\/wp-json\/wp\/v2\/media?parent=517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}