Portugal
Car wash
Website & Strategy
2 Months
Detail House needed a new website that reflected its passion for taking care of cars to perfection - and that, at the same time, highlighted its expertise in personalised services such as interior cleaning, polishing, ceramic protection and much more. The aim was to provide a digital experience that conveyed professionalism, practicality and the emotional connection with those who value their vehicle.
Style Guide
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Bold
Aa Bb Cc Dd Ee Ff Gg HhIi Jj Kk Ll Mm Nn Oo PpQq Rr Ss Tt Uu Vv Ww XxYy Zz Aa Bb Cc Dd Ee Ff Gg HhIi Jj Kk Ll Mm Nn Oo PpQq Rr Ss Tt Uu Vv Ww XxYy Zz
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Secondary
Primary
White
Elegant and functional visual design - with intuitive navigation and a focus on services: detailed cleaning, paint protection (Ceramic, PPF), polishing, among others, displayed by attractive images and a well highlighted services section.
Clear brand presentation - we reinforce the team's mission and the ethos of "looking after your vehicle as if it were our own", conveying trust and closeness.
Easy access - we've implemented simple, straightforward forms for requesting a quote or an appointment, with a choice of service and space to detail the vehicle.
Optimised blog - we structure the blog with relevant topics (such as the importance of deep cleaning, ceramic protection, care for a pleasant indoor environment), inviting the user to explore further and generate engagement.
Improved user experience: fluid navigation, quick access to services, and modern visual design that reinforces the brand's premium identity.
Effective communication: friendly language, emotional impact and clarity in the offers - making the site welcoming and professional without technical excesses.
Optimised conversion: simplified contact forms, with clear options for choosing a service and vehicle details, making it easier to attract qualified leads.
Relevant content: attractive blog with practical and informative topics for enthusiasts and customers, strengthening Detail House's online authority.
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