Case Study

Carisma Insurance

Location

Portugal

Industry

Insurance

Services

Website & Strategy

Time

2 Months

Introduction and challenge

Carisma is an insurance mediation company that has been in business since 2014. Carisma's mission is to provide its clients with security, confidence and financial protection through personalised insurance solutions and an ethical, professional and reliable mediation service. Carisma's Vision is to be recognised as the leading insurance mediation company in its region, standing out for its excellent customer service, innovative product offering and partnership with one of the market's leading insurers. Carisma's guiding values are customer focus, ethics, resilience, results and innovation.

UI
UX
Strategy
Website

Style Guide

Regular

Medium

Bold

REM Font family

Aa Bb Cc Dd Ee Ff Gg HhIi Jj Kk Ll Mm Nn Oo PpQq Rr Ss Tt Uu Vv Ww XxYy Zz Aa Bb Cc Dd Ee Ff Gg HhIi Jj Kk Ll Mm Nn Oo PpQq Rr Ss Tt Uu Vv Ww XxYy Zz

0 1 2 3 4 5 6 7 8 9 ! @ # $ % ¨ & * ( ) - = +

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Category

Secondary

HEX: #FFEB66

Category

Primary

HEX: #468EB9

Category

White

HEX: #B3B3B3

What we did

The typographic concept of the logo aims to consolidate the balance between the seriousness of insurance and the charisma of the company's personality. The concept of the symbol was created to establish a link between protection and the positive care that Carisma has for its clients.

UI
UX
Strategy
Website

Contact:

+351 910 027 244

E-mail:

info@themediabees.com

Location:

Portugal and its surroundings. We're digital.

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