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When the country shut down, CJ Seguros was left with its doors locked and its clients still needing solutions. It was not set up to capture leads online. That is when they called us.
CJ Seguros had years of trust built at the counter. The pandemic took the counter away. What existed online was not enough to receive the people who could no longer come through the door.
The job was not to invent a new company. It was to get the one that already existed working somewhere else.
We rebuilt the identity from the values the company already lived by, without breaking recognition for people who had been clients for years. New symbol, new palette, same promise.
The site now lets people get a quote by type of insurance and buy online. Each product has its own path, and the team receives requests already organised.
Aesthetics matter, but a slow site loses the people who arrive. We built for speed and for reading on mobile — which is where most quotes begin.
With insurance, people want three things: to understand what they are buying, to compare without effort, and to know there is someone on the other side. The site was built in that order.
Motor, multi-risk, health and life, each with its own quote and immediate purchase where possible.
Real Google reviews on show, partner insurers, and a team you can put a face to.
A business block with workplace accident cover, public liability and transport, each with its own request.
The sector is blue from end to end. We chose to step outside it: deep purple as the base and turquoise as the accent, so the brand is recognisable in a list of results.
Thirty minutes about what you sell and how you measure. If we are not the right choice, we will tell you straight away.
